Wherever one goes this time of year, clerks and volunteers are asking for donations, either in cash, toys or food. It is the season of getting and giving. Here are some ways that your business can encourage customers and colleagues to “give back” this year. Continue reading
Being a mom myself, I always find parenting statistics to be of interest, especially when it comes to figuring out how to market to them. Parents, especially mothers, comprise a huge percentage of online consumers. According to a WhatToExpect.com report “Delivering a Mom: How Today’s New Moms Learn, Decide & Buy,” mom’s are older, more connected and confident than ever. Continue reading
Did you know that you can pass customer email information from eMail Manager to outside systems by simply clicking on the From address when viewing an email? Continue reading
Using Notes and Reminders in eMail Manager is a great way to mark leads for follow-up. Just click on Add Note at the top of the email while you are viewing it. Enter some text (e.g. Remember to call John.). Enter the date (mm/dd/yyyy) or click on the Calendar Icon to select a date. Click on Add to save. Once the date is reached, the email status will change to Unread to serve as a reminder to take action. Continue reading
Often times in organizations where more than one user is answering emails from role-based accounts (info@, sales@), the concept of email ownership is often overlooked, which can leave email unattended. Doing something as simple as automatically (or randomly), assigning a name to an incoming email based on preset criteria, forces users to take ownership of an email from beginning to end. Continue reading
