Breaking medical news for a research company – what is the best way to handle the email response – it may be overwhelming! We have a marketing consultant as a customer that was handling a breaking news announcement for a Medical Research company. It would involve a staff of Doctors in differing areas of expertise poised and ready to reply to the flurry of incoming emails. Continue reading
Category Archives: Email Marketing
Life’s Abundance talks about eMail Manager
IFModules continues to conduct customer interviews about eMail Manager. Charlie Scherker, IT Director at Life’s Abundance, Inc. (www.lifesabundance.com) talked with IFModules about why they selected eMail Manager as their primary solution to manage email on behalf of their customers and distributors. Read the full Case Study on our site and see how eMail Manger has helped their rapidly growing company!
Business Card Makeover
Is there still need for business cards? There was a great discussion about business cards on the Inbound Marketers Linked-in blog last week. The general consensus was “as long as people are still asking for them, there is a valid need for them.” Business cards are not dead, they just need ways to stay relevant in today’s web connected world. See how you can update your business card. Continue reading
Add Images to Emails or Signatures with eMail Manager
The HTML editor for eMail Manager allows adding an image to emails or signatures. Images are not actually “in” the HTML text or uploaded, but are referred to by placing the URL of a hosted image (images stored at other virtual locations) into the HTML of the email. Here’s how to do it: Continue reading
Are Boomers Neglected by Marketers?

Baby Boomers are a powerful shopping group!
Boomers are saying, “We’re about a lot more than health conditions and retirement plans. There’s a lot more going on in our lives,” according to an article in eMarketer, MARCH 11, 2011, Baby Boomers: Neglected by Marketers. Boomers are still being marketed to by traditional media – television ads and emailing, but would like to be included in the online advertising for brands and products that they helped make successful years ago. Continue reading
